Business Driven Information Systems discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices and provides the foundation that will enable students to achieve excellence in business, regardless of their major. The text is available with Connect, McGraw Hill's course management and adaptive learning system, helping millions of students reach their potential every year. The new 8th edition is state of the art in its discussions, presents concepts in an easy-to-understand format, and allows students to be active participants in learning. By engaging students with numerous case studies, exercises, projects, and questions that enforce concepts, Business Driven Information Systems creates a unique learning experience for both faculty and students.

Unlike any other MIS text, Business Driven Technology, 10e, discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Business Driven Technology offers you the flexibility to customize courses according to your needs and the needs of your students by covering only essential concepts and topics in the five core units, while providing additional in-depth coverage in the business and technology plug-ins. Business Driven Technology contains 18 chapters, 10 business plug-ins, and 11 technology plug-ins offering you the ultimate flexibility in tailoring content to the exact needs of your MIS course. The unique construction of this text allows you to cover essential concepts and topics in the five core units while providing you with the ability to customize a course and explore certain topics in greater detail with the business and technology plug-ins.

Baltzan; M: Information Systems is an MIS fundamentals text written in an engaging visual, magazine format designed to intrigue your students from the start! Saturated with fascinating, sometimes hard-to-believe real-life examples, M will keep students intrigued throughout the course. Baltzan's approach discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique writing approach is that business initiatives drive technology choices in a corporation. This approach takes difficult and often intangible MIS concepts, brings them down to a student's level, and applies them using a hands-on approach to reinforce the concepts learned. A derivative of the Baltzan; Business Driven Technology text, M: Information Systems provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, or any business discipline.

BDT takes a business-first approach, improving students' perception of the value of IS within the business discipline. This perspective allows instructors to more easily demonstrate how technology and systems support business performance and growth. The adaptive chapter/plug-in organization enables the instructor to adjust content according to their business or technical preferences.

"Business Driven Information Systems, 4e" discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs. This updated edition provides the foundation that will enable students to achieve excellence in business through its updated case studies, closing cases, technology plug-ins, expanded IT topics, and new project management content.

"Business Driven Information Systems " is designed to give students the ability to understand how information technology can be a point of strength for an organization, and McGraw-Hill's online learning and assessment solution, Connect MIS, helps students apply this knowledge.

For more information on Baltzan, Business Driven Information Systems, 4e, please visit: www.mhhe.com/baltzan4e

For more information on Connect, please visit: connect.mcgraw-hill.com

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